08/04/2026
https://www.facebook.com/photo/?fbid=1516836890014976&set=a.330081865357157
A huge part of Frenchy’s interest in using the French system of appellations to protect the small farmers of the Emerald Triangle was the idea that the precedent would also serve the legacy farmers of all the producing countries.
The whole ‘appellations’ system is really complicated because it’s not just about honoring a cultural heritage linked to a specific terroir and a distinct cultivar that grows there, producing a signature ’taste of a place’. Appellations are a marketing tool that create the infrastructure that support billion dollar industries tied to wine, cheese and other foods.
The paper by Pierre-Arnaud Chouvy - International property rights for Cannabis landraces and terroir products. The case of Moroccan Cannabis and hashish (doi.org/10.1016/j.drugpo.2024.104479) recaps the challenges for cannabis appellations using Morocco as a case study.
"The text argues that appellations of origin are the best intellectual property protections possible for landraces and terroir products because what needs to be protected is not innovation and individual ownership, but tradition and collective ownership, and because appellations of origin are suitable collective intellectual property rights. It shows that appellations of origin are best suited to protect terroir products and landraces because their originality and distinctiveness are place-based originality and distinctiveness.”
Posted by Madame Cannoli, nothing for sale. Educational content only.