02/02/2026
🎙 Hosts: Sura Hadi & Mike Ouren
After 55 episodes of Helical Brew, we’re cracking open an Unfiltered Brew - a candid, behind-the-scenes conversation about what’s actually working, what’s changed, and what growing a technical podcast really looks like.
From YouTube algorithms and Shorts strategy to why professionals rarely leave LinkedIn, this episode is an honest check-in on content, platforms, and the reality of building an audience in science and lab automation — plus SLAS prep, tech culture, and conference chaos along the way.
This isn’t a how-to guide. It’s context between episodes.
🎯 What We Cover
Why Shorts changed everything for Helical Brew
How YouTube behaves once you hit consistency
Why LinkedIn engagement ≠ listens
Algorithms, visibility, and feedback loops
CES, humanoid robots, and hype vs reality
SLAS Boston prep and logistics
🎬 Chapters
00:00 – Cold Open
00:35 – YouTube After 55 Episodes
05:20 – Why Shorts Matter
07:55 – Tech Culture & Humanoid Robots
12:00 – Travel & Conference Reality
17:45 – SLAS Prep & Recording in the Wild
28:10 – Wrap-Up
🔔 Subscribe
We explore automation, AI, and the future of science — from real labs to real conversations.
👉 YouTube: /
👉 All platforms: www.helicalbrew.com
📩 Want to collaborate or be a guest? [email protected]
https://youtu.be/7oKLwGlv_wQ?si=vqS0jApRDopfW6Dh
🎙 Hosts: Sura Hadi & Mike OurenAfter 55 episodes of Helical Brew, we’re cracking open an Unfiltered Brew - a candid, behind-the-scenes conversation about wh...