15/10/2026
Nutrition science has been taking center stage at !
As a proud Diamond Partner, we've supported this year's congress through our Food for Thought educational sessions, sharing fresh perspectives and practical insights with veterinary professionals.
Among the many great insights shared was this practical approach to communicating with pet owners from Dr. Galia Sheinberg:
“We are adapting our client handouts for the modern brain. No more written patient handouts, we now give them infographics or short videos to explain how to treat their pet at home.” – Dr. Galia Sheinberg, MVZ, ESP, DLACVD.
Do you agree with this approach? How is your practice adapting the way it shares information with pet owners? Let us know in the comments!
It's the final day of ! If you're attending, there's still time to visit the Purina Institute team at Booth #12. We'd love to see you!