10/12/2025
___We’re happy to introduce you IBÙ Experience, a Belgian hospitality concept founded by the wonderful Mallen Jallow.
___IBÙ Experience offers immersive stays in breathtaking locations - vineyards, châteaux, and peaceful natural settings, while providing fantastic opportunities for hospitality businesses to elevate their guest experience. Visitors can choose between:
- IBÙ Bien-Être - a wellness-focused stay featuring private saunas, Nordic baths, and tranquil outdoor spaces.
- IBÙ Signature - an exclusive experience that includes a three-course gourmet dinner prepared by a private chef using local products.
___The story behind IBÙ is truly inspiring. Mallen created the concept as a tribute to her father, nicknamed "Ibou", a warm and beloved hospitality figure from Gambia who dreamed of building eco-chic lodges for travelers. Today, his dream lives on in Belgium, where nature, wellness, and gastronomy come together in beautifully designed tiny houses.
___Our acquaintance was in July 2024, when Mallen reached out to us and shared her vision. We instantly found it incredibly interesting. After many long emails, meetings, and conversations - including one in-person when she came to Ruse, Bulgaria, to visit our office and workshop - we were getting closer to starting our official partnership. Mallen really liked the design of our Koleliba Mini Pod, and we are delighted that it’s being used as a foundation of her business!
___And now comes the exciting part: since the goal of IBÙ is to transform partner estates into distinctive destinations and build a sustainable B2B model that creates a complete guest experience, we began production of two Bespoke Koleliba Mini Pods in November! These units will be bigger than our standard Mini Pod, and they are expected to be ready in February 2026! We are truly grateful to Mallen for her trust and for the fact that she will be our sales representative for Belgium!
___Stay tuned for the final result!
Video credit: IBÙ Experience