WayRay

Creators of the world’s №1 Holographic True AR™ Display for automotive and beyond. Join our WayRave.

02/09/2026

With Deep Reality Display®, everything stays where it belongs.

06/08/2026

If Odysseus had Deep Reality Display®, his journey home probably wouldn’t have taken ten years.

Optimal route to Ithaca calculated.

16/07/2026

Meet the expert behind WayRay’s laser technology.

From laser myths to the future of AR, today we asked our Head of the Laser Group five questions about the science and engineering shaping tomorrow’s reality.

09/06/2026

What makes Deep Reality Display® different?

It brings together holography, computer vision and AR to make digital information feel part of the real world. Here are a few things that shape the experience — from safety and navigation to entertainment.

07/05/2026

After a car accident caused by distraction, WayRay’s founder Vitaly began rethinking how navigation should work in a car — as part of the driver’s field of view. That’s how True AR began.

Over time, it grew into something bigger. It went beyond cars — any transparent surface can carry information.

A lot has changed along the way, but the idea is still the same — make technology fit into the real world.

15/04/2026

Our new product — Side Windows — has recently been launched and is already running in metro trains.

Side Windows create a clear and unified information space inside the carriage. They show what matters during the journey — current and next stations, route maps, and transfers — along with announcements and operator messages.

The system adapts multimedia content to the train’s location and route, updates it based on context and time of day, and runs automatically without staff involvement.

We’ve designed the system to work globally — meeting industry standards and ready to scale across world.

Side Windows were developed with global use in mind — and will soon become part of everyday journeys in other cities.

Adresse

Schaffhauserstrasse 580
Zürich
8052

Webseite

https://wayray.com/

Benachrichtigungen

Lassen Sie sich von uns eine E-Mail senden und seien Sie der erste der Neuigkeiten und Aktionen von WayRay erfährt. Ihre E-Mail-Adresse wird nicht für andere Zwecke verwendet und Sie können sich jederzeit abmelden.