03/06/2026
Three magical tricks to boost your solar reselling business starting in 2026 and beyond.
Let’s get straight to the point: here’s how to make your solar reselling business a success in 2026 and beyond:
1, Stop making decisions with AI
The current AI problem is just like a search engine's SEO algorithm: it promotes those who rank best and build better brands. Of course, those with more capital are inherently paying the algorithm to rank them at the top and be the only best AI-suggested answer.
The worst is that the AI is fostering a monopoly that concentrates funds in the hands of the few - it simply suggests people choose the best, not the most suitable. This situation is like a metaphor: there are many roads that can lead to the same destination, but the navigation suggests that all drivers take one or two roads, making traffic heavier than the roads can accommodate, causing slow-moving conditions and higher accident rates, while leaving the other roads almost empty.
The problem is that we won’t need the best, yet you’re paying extra for it while they don’t take it into account. They’re like the people who already eat extravagant and luxurious food, so your dish doesn’t appeal to them, and your extra payment doesn’t earn the respect and appreciation you’re due. The sarcasm leads you and many others like you to support what you consider the best for too long, ultimately making them the lords, offering your tribute, and being despised.
2, Focus on results, not process.
When business is about investing, one should also take time into account. Red tape and complex business procedures are actually a cost, an invisible tax, and money. When people make simple steps complex, they’re intending to make a plot, to increase your overheads, and ask you to pay more. For example, most of the time, you can go directly, but they need a certification and proof. Because it’s about trust. However, everybody is trustworthy; the people who issue certifications and proof won’t make any money, so they hire others to do bad things and cause distrust. In this way, they can benefit.
3, You just need the right one
Simple—come directly to the right one and get rid of the noise that disturbs your decision. When you start to make things complex—do some research or even prepare an essay—you’ll notice that platforms, channels, and even your neighbors are suggesting you a better option. Why? They’re just others’ experiences. It’s in people's nature to just want to be followers. That would be the biggest mistake, because they just want to take advantage of others’ experience without verifying it for themselves. The most common condition is when others have a good experience, but you follow their track and get a bad one. Why? Because it’s their life. People’s lives are different, and what we do and pursue are actually completely different, like tailor-made products.
