21/03/2026
Check out the new way of event marketing by our friends from BrandPicz !
👏 What can make you happier than a returning customer? We are gladly re-sharing an attendee’s post below for the EMVA Business Conference 2026 in Stockholm (18–20 June 2026).
🎯 Why this matters: EMVA’s flagship Business Conference is built for a highly specialized audience: C-level and senior decision-makers in the global machine vision industry.
That audience is notoriously hard to reach via ads… because the attendants aren’t “targetable” - but they’re connected!
That’s exactly why EMVA is using BrandPicz again in 2026, after leveraging it successfully before: instead of relying on ad targeting, cold emails, and posts under their company profile, EMVA activates the most credible channel there is - the social networks of already-registered attendees.
With , attendees can create and share a personalized event-branded photo badge / infographic in under a minute - then post it on LinkedIn (or share via WhatsApp, Facebook, etc.), effectively turning “I’m attending” into a trusted peer invitation.
✅ Result:
(a) more visibility inside the real target community, and
(b) more registrations driven by peer credibility, not ad impressions.
Big kudos to for doubling down on attendee-powered promotion and to every participant sharing their badge to bring peers to Stockholm.
