Enterprise by Design

Enterprise by Design EBD: A live project for interdisciplinary undergrad teams. An opportunity to apply their studies to a complex project set by a real consumer partner.

This practical course will provide you with experience of design-led innovation: creating a product concept, developing it within a multidisciplinary team and pitching it to a panel of experts. You will gain hands-on experience of marketing (branding, positioning, pricing and selling) a product you have developed. You will also be able to experience a variety of different subjects from different s

chools, all of which are important within the enterprise process. You will have the opportunity to work with other students from schools such as Business, Product Design, Engineering + Computer Science, Psychology and Creative Industries. You will be learning from others and helping and informing the learning of others.

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Bangor

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