De Beers Group

Name: De Beers Group
Address: London, GB
Telephone: +442074044444
Price range: ££££

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De Beers Group

The only luxury diamond brand present at source.

Discovering nature’s brilliant treasures since 1888 - each creating opportunities for people and the planet. Forever

08/05/2026

Voyage Through the Diamond Realm is an immersive journey through natural diamonds, from their formation deep within the Earth millions of years ago to the myths they inspired.

This May, De Beers partners with Frieze New York for the American debut of Voyage Through the Diamond Realm, revealing the living heritage of diamonds through immersive visual storytelling, scenography and soundscapes. Audiences are invited to encounter the cosmic and earthly journeys held within each one.

Join us for a Voyage through the Diamond Realm at FRIEZE NEW YORK from the 13th to the 17th of May.

22/04/2026

On , we look back on the journey of a natural diamond, a true gift from nature. At De Beers Group, we believe every diamond should positively impact everything it touches along the way, from protecting ecosystems to supporting sustainable livelihoods. Through our commitments, natural diamonds make life brilliant. Swipe to learn more.

16/04/2026

Writer, curator and art director Melanie Grant reflects on humanity’s enduring fascination with objects and art formed and inspired by nature itself. She explores how natural diamonds, in particular, have stood the test of time—shaping our preferences for how we choose to adorn ourselves.

Watch the full highlights video: https://www.youtube.com/watch?v=GrKArTI7HyE

15/04/2026

We are proud to unveil the next chapter of Desert diamonds.

Desert diamonds emerged soon after our planet was born, formed by intense heat and fire deep within the earth - revealed in pure whites, sunlit champagnes, honeyed sands, and sunset browns. Today, they take centre stage in the bridal journey to celebrate each person's individuality and deeply personal story.

Choosing a Desert diamond honours memories that truly last forever and mark life’s treasured moments - each diamond is as unique as your love story, and as unique as you are.

Watch the full video on A Diamond is Forever

09/04/2026

De Beers unveils Lotus by DE BEERS. Inspired by the lotus flower that blooms in Botswana’s Okavango Delta, the new collection is a modern symbol of quiet strength, drawing its four-petal design from the plant’s structural yet soft full bloom.

Each piece is a celebration of the wearer’s inner power and of the Okavango Delta itself, a source of life that we protect though our partnership with National Geographic.

Every diamond is ethically selected, selected by eye and hand by De Beers’ expert team.

Discover the collection at http://spkl.io/LotusbyDEBEERS

08/04/2026

Today is , a celebration of natural diamonds. Formed over millennia, shaped by time, and long held as symbols of strength, endurance, and love.

At De Beers Group, natural diamonds represent more than a personal story. Through , each diamond carries a legacy that supports:

🌍Thousands of livelihoods and entrepreneurs. Through our partnership with UN Women, the EntreprenHer programme, we have supported over 3500 women entrepreneurs.

🌳 The protection of vast natural ecosystems — including 13 million acres surrounding the Okavango Delta in partnership with National Geographic — ensuring it continues to thrive and support communities for generations to come.

⚡️Our commitment to renewable energy for our direct operations and the communities they exist within through projects such as Envusa Energy in South Africa.

💎Pioneering innovation and industry leadership in diamond traceability through and our Best Practice Principles — ensuring we meet our commitment to responsible sourcing through the journey of every De Beers diamond.

Natural diamonds are at the heart of everything we do, and our framework ensures the land in which they are found will continue to flourish, long after the last diamond is found.

This is a story not only of origin, but of impact. Not only of beauty, but of responsibility.

01/04/2026

Rare, resilient and unique: diamonds are April's birthstone.
Revered for millennia and worn as symbols of strength and love - learn more about these incredible stones at http://spkl.io/DeBeersGroup

08/03/2026

This International Women’s Day, we’re proud to spotlight our programme, established with our long-standing partner, to advance the livelihoods of women in Southern Africa.

EntreprenHER supports women micro entrepreneurs with the skills, networks, and confidence to grow their businesses, helping them overcome the barriers that many face in their communities. The programme has supported more than 3,500 women across Namibia, South Africa, and Botswana - each with their own story of ambition and unlocked opportunities. EntreprenHER demonstrates how can create lasting impact for the countries and communities they come from.

Watch to hear from the women entrepreneurs who have been supported by EntreprenHER since 2017.

04/03/2026

The waters of the Okavango Basin sustain over a million people across three countries in southern Africa, making it one of the most biodiverse wetland areas in the world. Our partnership with was created to support the communities that depend on the Okavango Basin and help protect this life-sustaining source. Through this work, De Beers is striving to demonstrate how natural diamonds continue to support the land they originate from.

24/02/2026

Nature's patterns hold extraordinary precision. In the same way, exceptional symmetry also defines every ORIGIN diamond.

Find your ORIGIN retailer: http://spkl.io/OriginDeBeersGroup

Address

London

Telephone

+442074044444

Website

http://www.debeersgroup.com/

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