PRO-DRIVERS.COM

PRO-DRIVERS.COM World's Best Drivers. The Original PRO-DRIVERS. Multi-Lingual. Global Capability. 500+ Car Launches. Events. Marketing. Training. Award Winning Company.

As a result of our knowledge and experience in the Motorsport, Events and Automotive industry we have access to the world’s most respected and professional instructors.

Meet the Team: Skylar Ficklin. Since joining the company in 2013 as a project executive, Skylar has been dedicated to de...
17/06/2025

Meet the Team: Skylar Ficklin.

Since joining the company in 2013 as a project executive, Skylar has been dedicated to delivering impactful training solutions within the automotive industry. Over the years, she has progressed to her current role as program manager, where she leads a talented team of trainers supporting our largest US client, Volkswagen Group of America.

Our program focuses on equipping Volkswagen dealer sales consultants with the skills and knowledge they need to excel. From preparing them for new vehicle launches to enhancing their soft skills and technological expertise, we offer a robust suite of in-dealership and virtual training classes tailored to meet their needs.

Beyond her professional endeavours, Skylar is an avid runner who channels her passion for fitness into fundraising for Girls on the Run International, a non-profit that empowers young girls through running and mentorship.

Get in touch with Skylar at [email protected]

Why use Preview First?The concept is simple. The ex*****on is flawless. The results are spectacular.
13/06/2025

Why use Preview First?

The concept is simple. The ex*****on is flawless. The results are spectacular.

Meet the Team: Suzi Rockett.As a Project Manager, Suzi works on UK-wide new vehicle launches and brings over 20 years of...
10/06/2025

Meet the Team: Suzi Rockett.

As a Project Manager, Suzi works on UK-wide new vehicle launches and brings over 20 years of experience in the automotive industry. She is an expert on connected cars, digital maps and advanced driving systems.

From Switzerland, Suzi is fluent in both English and French, and has a very good knowledge of German. Her international background, linguistic skills, and cultural awareness contribute to cultivating collaborative global relationships with new partners and decision makers.

Outside of work, Suzi recently completed a Modern Pentathlon, is a keen skier and cyclist and enjoys circuit training.

Get in touch with Suzi at [email protected]

Months of meticulous planning have come to fruition with the successful delivery of the first two events for the 2025 Po...
06/06/2025

Months of meticulous planning have come to fruition with the successful delivery of the first two events for the 2025 Porsche National Driving Tour.

Witnessing the incredible eye for detail and professionalism that underpins this iconic brand has been a truly insightful experience.

More to come!

We had a fantastic time helping Stellantis facilitate an exclusive experiential event at the renowned Thruxton Circuit. ...
03/06/2025

We had a fantastic time helping Stellantis facilitate an exclusive experiential event at the renowned Thruxton Circuit.

Stellantis’s Specialist Fleet department wanted to showcase the advanced capabilities and robustness of its diverse vehicle lineup. Our challenge was to create an engaging event that demonstrated to prospective clients and stakeholders the resilience of Stellantis vehicles, beyond everyday driving scenarios.

We meticulously planned and executed a comprehensive program, designed to push the vehicles to their limits in a safe and controlled environment. The event included high-speed track sessions, dynamic handling courses and ADAS simulations. Product specialists were also on hand to guide participants, explain technical features, and provide real-time insights into the vehicles’ performance under pressure.

With participants expressing surprise and admiration for the vehicles’ ability to perform flawlessly under demanding conditions, the core message of the robustness of Stellantis vehicles under extreme pressure shone through.

Congratulations, Stellantis, on a brilliant event!

We’ve had an amazing time taking the awesome Citroën Holidays on the road to customers all over the country! ☀️This conv...
30/05/2025

We’ve had an amazing time taking the awesome Citroën Holidays on the road to customers all over the country! ☀️

This converted SpaceTourer blends the adventure of a camper van with the everyday comfort of a car. Talk about the best of both worlds! Travel, eat, sleep, you name it.

Where would you take it? 🚐

We were thrilled to attend the 2025 New York International Auto Show at the Javits Center. This event has hosted hundred...
28/05/2025

We were thrilled to attend the 2025 New York International Auto Show at the Javits Center.

This event has hosted hundreds of car press launches in the United States throughout its time. This year, Hyundai, Kia, and Genesis stole the show, taking more physical floor space than any other brands. It also saw the launch of the Genesis GMR-001 Hypercar entry for Le Mans 2026.

Several of our clients’ brands were in attendance, including Volkswagen, which launched the all-new Tiguan.

The show was a fantastic opportunity to see all of the new developments in the industry and what brands are prioritising for their future endeavours.

We are proud to have supported one of the biggest and most successful teams in modern F1 across multiple years, leveragi...
20/05/2025

We are proud to have supported one of the biggest and most successful teams in modern F1 across multiple years, leveraging our expertise to deliver exceptional road trip experiences for their VIP guests across Europe and the US.

From curating the finest driving routes and sourcing the perfect fleet of supercars, to ensuring seamless and safe journeys, we orchestrated unforgettable adventures culminating in a once-in-a-lifetime Grand Prix experience.

Meet the Team: Helen Arthur. Leading the learning and curriculum design team, Helen has over 25 years of experience in t...
15/05/2025

Meet the Team: Helen Arthur.

Leading the learning and curriculum design team, Helen has over 25 years of experience in training and development.

She has developed and delivered bespoke content for luxury automotive clients, including Porsche in North America, Great Britain and the Middle East, McLaren, Mercedes-Benz AMG, Volvo, Bentley and Volkswagen Group of America.

A qualified Personal Development Coach, Helen has been able to combine her knowledge of developing individuals with the operational requirements of a changing automotive industry. Her coaching experience includes working with Dealer Principals and their management teams to understand the strategic aims of their departments, and overall business, in order to deliver the outcomes they need to achieve their goals.

Get in touch with Helen at [email protected]

Meet the Team: Matt DavidsonOne of the partners at OP Agency, Matt leads our marketing and experiential teams, steering ...
13/05/2025

Meet the Team: Matt Davidson

One of the partners at OP Agency, Matt leads our marketing and experiential teams, steering operations across North America and Europe.

Matt brings over 15 years of experience navigating finance, sales and franchising, offering unique insights into the fast-paced automotive industry.

These days, Matt has traded spreadsheet time for collaborating with creative minds to create unforgettable experiential adventures for our clients.

Get in touch with Matt at [email protected]

Looking for a cool automotive venue? We know where they are 😎
09/05/2025

Looking for a cool automotive venue? We know where they are 😎

This year, Volkswagen unveiled the ID. Buzz, an all-electric revival of the iconic VW bus, capturing nostalgia and posit...
08/05/2025

This year, Volkswagen unveiled the ID. Buzz, an all-electric revival of the iconic VW bus, capturing nostalgia and positioning itself as a leader in the EV market.

To ensure a seamless product launch, Volkswagen Academy partnered with OP Agency to design and execute a cutting-edge-in-dealer training program for 368 top-performing dealerships across the U.S., including Hawaii.

Volkswagen’s ID. Buzz in-dealer training program not only equipped dealers for a successful product launch, but also solidified its position as a forward-thinking “Love Brand” in the EV market.

Here is how we helped.

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