APR official

APR official Asia Pacific Rayon (APR) is the first fully integrated viscose rayon producer in Asia. Committed to responsible sourcing and efficient manufacturing.

APR produces 100% natural and biodegradable viscose-rayon used in textile products.

18/08/2026

🧵✨ We teamed up with ESMOD JAKARTA to support their students’ latest dressmaking project by providing viscose fabrics.
 
Learning fashion isn’t just about sketching—it’s about working with real fabrics, understanding how they move, and seeing how colours come to life. Crafting with soft, fluid and vibrantly printed viscose fabrics, these students are getting real-world experience that prepares them for the fashion industry.
 
At APR, we want to support the next generation of designers at every step as they learn and develop their skills.
 
Watch the video and hear what they say about creating with viscose! 🎬👇

28/07/2026

25 years in the fashion industry, driven by innovation and the right materials. ✨

We sat down with renowned Indonesian fashion designer and educator Billy Tjong to talk about how viscose-based fabrics have helped bring his ideas to life. For him, viscose has proven to be a versatile solution, offering the exceptional drape, comfort and printability needed for designs ranging from everyday wear to luxury evening gowns.

Watch the full story, and leave a 🌿 in the comments if his perspective resonated with you.

22/07/2026

Industry veteran, Lim Tjin Ik, the owner of PT Mitra Jaya Sakti Santosa, a knit fabric manufacturer based in Purwakarta, Indonesia is confident that lyocell has a promising future in Indonesia.

Watch the full video to get insights on his experience with team APR, how to enhance Indonesia’s fast growing modest wear category and what keeps the innovation driving.

Leave a 💙 in the comments if you found it inspiring!

09/07/2026

Feel the Fibre: This month’s spotlight is all about everyday comfort with 100% lyocell towels from Magnolia – a reputable Indonesian home textile brand, manufactured by our partner, Javatex.

Nature-based lyocell fibres give these towels great absorbency, durability and incredible softness against the skin. It’s a simple way to bring better performance and comfort into your daily routine.

It’s all about creating everyday essentials that feel great and perform beautifully.

Drop a 💙 if you’ve tried using a lyocell towel!

07/07/2026

We recently caught up with William Santoso from PT Terang Mulia Jaya Bersama, a Bali-based fabric trader, to get a look at what the market is looking for right now. 🌍

From local boutiques to major export markets, the shift towards soft, breathable and sustainable materials is massive.

He breaks down why viscose is still the go-to choice for womenswear, and why everyone is excited about lyocell as the next big breakthrough for premium softness and durability.

Watch the full video to hear his insights!

31/03/2026

Meet . He joined our Engineer Development Training (EDT) proramme and proved that at APR, your growth has no limits. By benchmarking global operations at our sister company, Sateri, he gained insights needed to help shape APR’s own success story. 📈

He believes success comes down to three things: self-motivation, supporting mentors, and a great company culture.

🎥 Watch his story to see how we empower the next generation of engineers to lead.

17/03/2026

We caught up with our brand partner, .id, who have been preferring our fibres. Their secret to perfect modest wear in the tropics? Viscose and lyocell.

The best part about these fibres is how they impart softness and comfort to keep you cool.

You don’t have to give up comfort to look good. 🌿

✨ Soft on the skin, naturally cool, and perfect for long days.

Get in touch to see how our fibres can support your next collection!

Scenes from Yarn Expo Spring Edition 2026! 📸We are having a productive week exhibiting with our sister company, Sateri, ...
11/03/2026

Scenes from Yarn Expo Spring Edition 2026! 📸

We are having a productive week exhibiting with our sister company, Sateri, in Yarn Expo, Shanghai. It is great to get our fibres into partners’ hands and interact face-to-face with the value chain about what they’re looking for this year.

Happy International Women’s Day 💫Today, we celebrate the women at APR. Their stories, their achievements, and the impact...
09/03/2026

Happy International Women’s Day 💫

Today, we celebrate the women at APR. Their stories, their achievements, and the impact they make every day. With a steady rise in women across our operations, they now make up nearly a third of our workforce.

From the lab to the field, from early careers to leadership roles, we are proud to see how their expertise and perspectives help our teams think differently, collaborate better, and keep moving forward together.

Cheers to the women moving us forward 🎊 Tag a colleague who inspires you!

26/02/2026

From technical visits to seeing our fabrics on retail stores, ’s journey in Business Development at APR is all about the “big picture.” 🌍

As a Business Development Specialist, Agung focuses on the product development of viscose and lyocell, bridging fabric mills and global customers. By matching the right specialty fabrics with the needs of various brands, he ensures quality is felt at every stage of the value chain.

Through APR’s exposure to a wider audience, Agung has deepened his understanding of how the entire industry is interconnected. We are proud to see our team members expanding their expertise and building the future of sustainable demand across the textile world.

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