17/04/2026
In the second half of 2025, GIULIANO intensified its expansion activities in international markets, establishing new business relationships with partners mainly located in Latin America, particularly in Brazil 🇧🇷 and Uruguay 🇺🇾.
Despite the current global situation, which remains extremely unstable and uncertain, GIULIANO continues to consider it essential to explore new markets and promote its brand worldwide.
The recent trade agreements between Europe and MERCOSUR have made it more attractive to develop relationships with member countries. Thanks also to the support of the European Union (see the CALL FOR PROPOSALS TO SUPPORT SME INTERNATIONALIZATION PROJECTS AND SME AGGREGATIONS – 2024 (D.G.R. no. 2150/2024, Priority 1 - Action 1.3.2. of the ERDF Emilia-Romagna 2021–2027 Program)), our company has built a network of contacts, relationships, and meetings with operators in our sector located in the aforementioned South American countries, also relying on the collaboration of experienced local consultants.
The visits to selected potential customers, carried out at the end of the market research phase, generated highly promising relationships, which we hope will lead to long-term partnerships and a significant strengthening of our brand in these regions.
Remaining faithful to the principles that have always defined the company, GIULIANO continues to expand in international markets, successfully increasing its network of supporters and partners.
