19/06/2026
The Strategy Pyramid:
I've shaped the strategies of 250+ companies.
This strategic concept is a must-know:
The Strategy Pyramid
Originally shared by Wendy McGuiness (2011), this concept captures the 9 pillars of a successful strategy, divided into three key categories:
Purpose, Strategy, and Ex*****on.
A) Purpose
1. Mission:
Defines why the company exists and its core purpose.
2. Values:
Sets the principles and beliefs that guide decisions and behavior.
3. Vision:
Paints a clear picture of the future the company aims to achieve.
B) Strategy
4. Strategic Intent:
Outlines overarching goals and the path to achieve them.
5. Drivers:
Highlights priorities like innovation, market growth, or customer experience.
6. Enablers:
Details resources and capabilities - technology, talent, finances - that power ex*****on.
C) Ex*****on
7. Targets and Initiatives:
Sets actionable, measurable steps to drive progress.
8. Performance Indicators:
Defines KPIs to track success and effectiveness.
9. Strategy Map:
Aligns and communicates the strategy across the organization.
This framework helps leaders:
i) Define the company’s purpose.
ii) Craft a clear strategy to achieve goals.
iii) Execute it effectively.
Try to address all aspects:
Each pillar is equally vital for success.
P.S. Are you focusing enough on your strategy?
Р.С: Igor Buinevici, FolIοw Igor Buinevici for more content like this
The Strategy Pyramid: 👇
