21/08/2026
The Pakistan Paint Industry is not Escaping the Race to The Bottom. But It Can Do So by Changing What It Competes On.
The paint industry is competing for a market that is not growing. Discounts, retailer credit, and painter incentives will boost sales now with uncertain cash inflow, but when all companies do this, nobody benefits. Margins decline, receivables/ retailer default increase, quality and innovation suffer, investment weakens, and brands become indistinguishable.
Read more: https://www.classictrading.com.pk/single-post/by-competing-the-pakistan-paint-industry-is-not-escaping-the-race-to-the-bottom-but-it-can-do-so-b
