VIV-Life Better VIV-Vida Melhor

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  Want your business to be the top-listed Engineering Company in Boston?

THE COMPANY

The story of Viv begins with two smart, successful, purpose-driven entrepreneurs who wanted to do things differently. And one big idea.

Cami, an entrepreneur and businessperson with a branding mindset, was initially drawn to the energy industry because she believed deregulation offered massive potential for customer choice to change the market and open up better choices. But, after spending 8 years in the energy industry, Cami could see the traditional way wasn’t working and she decided there had to be a better way. Energy had been deregulated for two decades in many markets, with more than 100 supplier options in some markets for consumers to choose from, yet less than a third of customers had switched in most places. In a world of confusing energy rate plans, unfriendly practices, and complicated switching and renewal processes, the customer had been forgotten. No wonder the promise of deregulation was not being met.

In a parallel path, Kevin, an entrepreneur with an engineering background, was also a frustrated customer in the retail energy industry, having experienced many of the same frustrations that slowed adoption in the industry. So he did what a smart engineer would do—he built himself technology to make the switching process simpler; automatically monitoring the market, finding plans that would save him money, and automating the switching process. And it worked. So he did what any smart entrepreneur would do—he offered it to others who had the same challenges he had. And again, it worked! Kevin’s technology simplified the process, saved people money and created happy customers who became advocates.

And then fate stepped in. As it turned out, Cami and Kevin live just a few miles from each other and share many of the same philosophies of building a great business. Cami knew the industry could be transformed and was looking for the technology to bring this vision to light. Kevin had the technology and was looking for a path to scale and bring it to even more consumers.

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