06/10/2026
This year’s IDDBA might have been the best one yet!
Here are just a few highlights:
Our own Kelly Sayko was recognized as an Emerging Champion in 2026’s Champions of Change program, and she received her award alongside other dedicated professionals at a ceremony on Monday night. Congrats, Kelly!
We also celebrated Marjorie Proctor with a surprise dinner to mark her 25th anniversary as a part of the Hillphoenix team. We enjoyed great food and even better company as we reflected on the incredible impact Marjorie has had.
We learned from so many knowledgeable speakers. Anne-Marie Roerink from 210 Analytics shared how deli prepared foods are becoming the MVP of food retail. Coach K shared the values that helped shape his success. We heard so many great perspectives at the What’s in Store Live Education Stage. And of course, Alton Brown and Trevor Noah made us laugh.
Our What’s In Store Live Booth was buzzing with the energy of so many passionate professionals looking to learn, share, connect and get inspired by the creative merchandising featured in our Hillphoenix cases. We’re so grateful to IDDBA for continuing to partner with us for this incredible immersive experience, and we can’t wait for next year’s show in Atlanta, GA!
Our team had a great time connecting with our partners, meeting new people, getting insights from industry leaders, and sharing our refrigeration and merchandising expertise. We hope you did too!