Blotout

02/25/2022

We are proud to announce the launch of our EdgeTag CDN for Marketing&Sales Activations. This enhancement now allows any Facebook advertiser to benefit from the power of serverless and lossless pixels.

At present, EdgeTag serves as a Facebook CAPI for Advanced Matching and has already delivered outstanding results with our customers over the past months.

Recognizing that our EdgeTag outperforms other third-party pixels by far confirms our ambition to roll out more micro-services for marketing signals and to eventually replace Google Tag Manager.

The following article about our EdgeTag rollout includes recent case studies from our customers. Check it out!

Latest news and insights from Blotout—the customer data platform reimagined for the trusted enterprise.

02/11/2022

Improve your Facebook event scores by 40-50% in a minimum time using EdgeTag! Even if you have Facebook CAPI via your Shopify engine or a 3rd party tag provider (several), Edgetag will improve 30% scores for Facebook Advanced Matching above those implementations by taking advanced matching to another level.

Lossless Marketing signals and measurements

01/25/2022

Improve your Facebook Performance with our EdgeTag:

- Improve your CPC by 30%
- No servers needed, save $1,000 on cloud expense
- Improve your FB Event Match Quality Score noticeably
- Faster set-up than any other conversion API

Interested in testing our EdgeTag? Drop us a line and test it 30 days for free!

01/25/2022

Blotout EdgeTag sends consented data to the Facebook Conversion API directly from your domain using CDN edge workers. It takes 2 mins to set up and can increase your conversions by 30% and FB Event Match Quality Scores noticeably.