Metal Roofing Magazine

06/15/2026

Social media isn’t just about posting—it’s about positioning your business where your customers are already looking.

This article from Metal Roofing Magazine explores how roofing and construction companies can harness social media marketing to build visibility, strengthen brand trust, and connect more directly with customers. It breaks down how consistent, strategic content can showcase your work, highlight expertise, and support both lead generation and long-term reputation building.

👉 A valuable read for roofing professionals who want to better understand how digital presence can translate into real-world business growth.

Social media marketing gives the opportunity to engage with customers in real-time, fostering trust and positioning S-5! as an industry leader

06/13/2026

Considering roofing system choices for residential or light commercial projects? This article offers a clear, practical comparison of exposed fastener and standing seam systems—two of the most common options in metal roofing.

Readers will gain useful insight into how each performs in real-world applications, including durability, maintenance requirements, aesthetics, and long-term value. It also helps clarify where each system fits best depending on project goals, budget, and performance expectations.

👉 A valuable read for Metal Roofing Magazine readers looking to sharpen product knowledge and better guide customers toward the right roofing solution.

Compare exposed fastener and standing seam metal roofing systems for post-frame homes, including cost, maintenance, aesthetics, and long-term performance.

06/10/2026

🏗️ Eight decades of success in metal fabrication doesn’t happen by chance—it’s built on consistency, innovation, and craftsmanship.

This article from Rollforming Magazine takes Metal Roofing Magazine readers inside the story of Hercules Sheet Metal’s 80-year journey, highlighting how the company has adapted through industry changes while staying committed to quality and American manufacturing.

👉 A valuable read for metal roofing professionals looking for long-term perspective on building resilient businesses, maintaining customer trust, and evolving with the industry without losing core values.

06/08/2026

A strong business plan does more than secure financing—it helps metal roofing companies make smarter decisions, plan for growth, and stay competitive in a changing market.

This article from Rollforming Magazine breaks down what it takes to build a fundable business plan, including how to present financials, define market positioning, and outline operational strategy in a way lenders and investors understand. It’s especially useful for metal roofing manufacturers, rollformers, and contractors looking to expand equipment, capacity, or distribution.

👉 A practical read for Metal Roofing Magazine readers who want to strengthen their financial foundation and turn long-term goals into actionable plans.

Originally Published as: Business Plans & Fiction Writing: How to Write a Business Plan Investors Will Read Once upon a time in a land far away, I had a

06/05/2026

📣 Metal roofing companies are doing innovative work every day—but too often, those stories never get shared.

This article from Rollforming Magazine offers practical press release tips to help metal roofing manufacturers, contractors, and suppliers gain visibility for new products, completed projects, company milestones, and industry achievements. It covers how to craft stronger announcements, connect with editors, and improve your chances of earning meaningful industry coverage.

👉 A valuable read for Metal Roofing Magazine readers looking to build credibility, strengthen brand awareness, and make sure their work gets noticed by the right audience.

06/03/2026

Underlayment may not be visible once a metal roof is installed—but it plays one of the most critical roles in long-term performance and durability.

This article from Metal Roofing Magazine explains why the right underlayment is essential for protecting metal roof systems from moisture intrusion, condensation, thermal movement, and extreme temperature swings. It also breaks down how modern synthetic and self-adhered products are engineered to work specifically with metal panels for better adhesion, longevity, and system performance.

👉 A valuable read for roofing professionals who want to better understand how the layer beneath the panels directly impacts roof life, warranty performance, and overall job quality.

Choosing the best underlayment for metal roofing? Compare synthetic vs. self-adhered options, safety ratings, and installation tips.

06/01/2026

💡 Innovation drives the metal roofing industry—but protecting those innovations matters just as much.

This article breaks down the patent process for construction-related products, helping metal roofing manufacturers, contractors, and fabricators better understand how to safeguard new panel designs, accessories, installation methods, and equipment innovations. It offers practical insight into patentability, documentation, and avoiding common mistakes that could put your ideas at risk.

👉 A valuable read for metal roofing professionals looking to protect their competitive advantage while continuing to push the industry forward.

A patent allows others to be unable to make, use, sell, or import your invention for a limited amount of time. Essentially, a patent gives legal protection from

05/30/2026

Mental health is becoming an essential part of jobsite safety—and this article brings that conversation into focus in a powerful, practical way.

It shares how mental health training for construction teams can help supervisors and crews recognize warning signs, respond appropriately in high-stress situations, and connect workers with the right support when they need it most. It also highlights a real-world example showing how proper training can make a meaningful difference in a critical moment.

👉 A valuable read for roofing and construction professionals who understand that protecting your team goes beyond physical safety—and includes supporting the people behind the work.

Su***de rates in the construction industry are alarmingly high. Learn how Mental Health First Aid training equips roofing professionals to recognize warning signs, provide support, and connect employees with critical resources—saving lives before a crisis strikes.

05/28/2026

Check out the Metal of Honor Winners in the April edition of Metal Roofing

Click on a headline to read the article. 2026 Metal of Honor Award Winners Announced(click for list of winners) AceClamp® by PMC Industries Acu-Form AppliCad ASC Machine Tools ASCO USA, Inc. Aztec Washer Company rFOIL Reflective Insulation (Balcan) Beck Automation The Bradbury Group Central States ...

04/16/2026

How much of your material—and your margin—is ending up in the dumpster? This article breaks down how reducing waste directly improves profit and efficiency, especially as material costs continue to rise.
It highlights practical strategies like reusing offcuts on complex roof designs and using smarter layout methods to dramatically cut waste—from 10–15% down to less than 5% in some cases. The result? More accurate installs, fewer errors, and more money staying in your pocket.
If you’re looking for ways to boost efficiency, tighten up your installs, and protect your margins, this is a must-read.
Read it here:

By Ray Smith, Managing Director, AppliCad Software The construction industry has long been known for its massive amount of waste as a percentage of the cost of a job, let alone how much ‘stuff’ ends up in landfill. Apart from the massive waste of valuable resources, there is also the additional ...