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SS White Better Patient Outcomes
Improved Efficiency
Faster Practice Growth SS White is synonymous with dentistry in the United States.
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It all began in 1844 when Samuel Stockton White opened up his business in Philadelphia, PA. To aid in distribution of products and stimulate communication with dentist customers, retail stores were opened: New York (1846), Boston (1850), Brooklyn (1852), and Chicago (1858). Finding this method inadequate to keep up with demand, the firm then established a system of selling to dealers which could reach dentists at considerable distances and provide them with services they needed. The growth of SS White is directly related to Dr. White's determination to improve his chosen profession. He encouraged doctors to communicate ideas freely with him, resulting in many innovations and a business philosophy that is the foundation of the company to this day.

Ask most patients what they dread about a filling and it isn't the drill, it's the needle. SmartBurs® II is a self-limit...
10/16/2026

Ask most patients what they dread about a filling and it isn't the drill, it's the needle.

SmartBurs® II is a self-limiting polymer bur that cuts soft, carious dentin and stops at healthy tooth structure, so many small and moderate lesions can be treated without local anesthetic.

84% of patients in an NYU College of Dentistry study preferred it over a carbide bur with no numbing. Less to numb, less to fear.

Learn more: https://bit.ly/3OlAhDX

A crown margin has two neighbors, and a conventional bur cuts whichever one the tip touches.Safe End® carbides put a smo...
10/16/2026

A crown margin has two neighbors, and a conventional bur cuts whichever one the tip touches.

Safe End® carbides put a smooth, non-cutting tip on the blade: the sides shape the margin, the end just guides. Less bleeding, no nicks on the adjacent tooth, and a margin you can actually read. Margins without collateral.

Learn more: https://bit.ly/3OlAhDX

Last call!Only a few days left to register for our live CE webinar with Dr. Joshua Solomon: Redefining Pediatric Preps –...
10/09/2026

Last call!

Only a few days left to register for our live CE webinar with Dr. Joshua Solomon: Redefining Pediatric Preps – Minimally Invasive Class I & II with Novel Bur Design.

Monday, October 12 at 8 PM EST | 7 CST | 6 MST | 5 PST
Online, 1 live CE credit

Reserve yours today: https://bit.ly/PediatricPrepWebinar

The lesion is a millimeter wide. Why is the prep three?For decades, a stained or hard-to-read fissure could leave clinic...
10/07/2026

The lesion is a millimeter wide. Why is the prep three?

For decades, a stained or hard-to-read fissure could leave clinicians with two choices: monitor it or open it with a round bur that may remove far more tooth structure than the lesion itself.

Fissurotomy® changes that approach.

Its tapered micro-tip is sized to the groove, allowing clinicians to explore, confirm, and restore in one visit, often without anesthetic and with the cusps untouched.
It’s a more conservative approach to treating questionable fissures while preserving healthy tooth structure.

Treat the fissure, not the tooth.

🦷 Redefining Pediatric Preps: Minimally Invasive Class I & II with Novel Bur DesignWe’re almost 1 week away!Join Dr. Jos...
10/02/2026

🦷 Redefining Pediatric Preps: Minimally Invasive Class I & II with Novel Bur Design

We’re almost 1 week away!

Join Dr. Joshua Solomon for a case-based webinar focused on conservative preparation techniques designed around the unique anatomy of young teeth.

Dr. Solomon will explore the Calla Lily™ preparation philosophy, caries-specific intervention, enamel-preserving geometries, modern pediatric sealant techniques, Bioclear® restorative approaches, and a new generation of burs designed for minimally invasive fissurotomy and cavity preparation.

📅 October 12, 2026
⏰ 8 PM EST | 7 PM CST | 6 PM MST | 5 PM PST
🔗https://bit.ly/PediatricPrepWebinar

The moment a practice hires its first associate, a quiet question appears: whose toolkit is this practice built on?Most ...
09/30/2026

The moment a practice hires its first associate, a quiet question appears: whose toolkit is this practice built on?

Most practices never answer it deliberately. Each clinician brings their own bur preferences, file systems, and finishing protocols — and within a year, the supply closet is a federation of personal habits.

Deliberate standardization changes the math:
🔹 Assistants set up any operatory for any clinician
🔹 Inventory simplifies from dozens of systems to a core set
🔹 Patients get the same clinical experience regardless of provider
🔹 New associates onboard to a protocol, not a mystery

The practice's toolkit should be a decision — not an accumulation.

Adopting a new prep philosophy doesn't start with your hardest case. It starts with your most straightforward one.For cl...
09/29/2026

Adopting a new prep philosophy doesn't start with your hardest case. It starts with your most straightforward one.

For clinicians moving toward the Calla Lily™ approach, the on-ramp is deliberate:

🔹 Start with a conservative Class I or II on a cooperative patient
🔹 Let the bur geometry do the work — the trumpet shape guides the form
🔹 Compare the finished prep to your habitual outline
🔹 Build the reflex before bringing it to complex cases

Within a handful of cases, the new geometry stops being a technique and becomes the default. That's when the philosophy has actually changed.

The Calla Lily™ Series — developed with Dr. David Clark and the Bioclear Method — includes adult and pediatric kits for exactly this progression.

An endodontic file isn't just a cutting instrument. It's a sensor.Every rotation transmits information back through the ...
09/24/2026

An endodontic file isn't just a cutting instrument. It's a sensor.

Every rotation transmits information back through the handpiece: canal curvature, calcification, resistance changes, the moment the file reaches working length. Experienced clinicians read that feedback constantly — but only if the file transmits it cleanly.

EXIMIA7™ is engineered to keep that channel open:
✔ Consistent tactile feedback under load
✔ Predictable behavior through curvature
✔ Cutting response you can interpret, not guess at
✔ Conservation-focused design that respects pericervical dentin

The best instruments don't just cut. They communicate.

Learn more: https://bit.ly/EXIMIA7

The textbook canal is perfectly dry. The clinical canal never is.Residual moisture in dentinal tubules is a fact of real...
09/23/2026

The textbook canal is perfectly dry. The clinical canal never is.

Residual moisture in dentinal tubules is a fact of real-world endodontics — no amount of paper points changes the physiology of the tooth. Traditional sealers treat that moisture as a contaminant. Bioceramic chemistry treats it as a participant.

PURE-Ca-Seal™ is hydrophilic by design:
🔹 Uses ambient canal moisture in its setting reaction
🔹 No shrinkage away from dentin walls as it sets
🔹 Premixed consistency, case after case
🔹 Biocompatible calcium silicate chemistry

Seal the canal you actually have — not the one in the diagram.

No one schedules a retreatment at the time of the original obturation. But that's exactly when most retreatments are dec...
09/17/2026

No one schedules a retreatment at the time of the original obturation. But that's exactly when most retreatments are decided.

The seal placed today is either the reason a tooth stays quiet for fifteen years — or the reason it's back in the chair at year four. Persistent apical periodontitis rarely announces itself; it grows in the gaps a compromised seal left behind.

PURE-Ca-Seal™ is designed for the long game:
🔹 Bioceramic chemistry that maintains dimensional stability over time
🔹 Hydrophilic setting that adapts to the canal it's actually in
🔹 Biocompatibility that supports periapical healing
🔹 Premixed consistency — the same seal on every case

The best retreatment is the one that never becomes necessary.

Address

1145 Towbin Avenue
Lakewood, NJ
08701

Telephone

(732) 905-1100

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