06/22/2026
When Firebase stopped its free OTP SMS service in January, a lot of online stores and apps had to scramble.
Here's what the smart ones did: they didn't just replace OTP. They used the switch to consolidate their whole messaging stack.
Think about it. Before, you might have had:
- One provider for OTP codes
- Another for SMS campaigns
- A third for email newsletters
- A separate tool for appointment reminders
- And maybe a chat widget that lived on its own
That's five different logins, five bills, and five places where messages can fall through the cracks.
The alternative is a single platform that does all of it. OTP verification, bulk SMS and email campaigns, automated reminders, order updates, and a shared inbox for replies.
One dashboard. One set of contacts. One place to check delivery reports.
RCSZilla brings OTP, campaigns, automations, and inbox together. See how at https://rcszilla.com/
RCSZilla helps businesses send bulk SMS and Email campaigns to thousands of contacts. Includes an Android device gateway, two-way inbox with AI auto-reply.