10/17/2026
Where does the color in your food come from? π¨
The colors on U.S. shelves are changing. Red No. 3 is out of U.S. food from Jan. 15, 2027. Six more synthetic dyes are part of a voluntary phase-out food makers are aiming to finish by the end of 2027.
Many brands are switching to color from plants: beets, carrots, turmeric and butterfly pea flowers.
One thing doesn't change. Plant or synthetic, every color belongs on the label.
A plant color is only as good as its source.
That's why we work to our Droplet promise π§ Traced. Certified. Reliable. Transparent. Tested.
Curious about your favorite snack?
Check the ingredient list, or ask the brand where its colors come from.