06/02/2026
When it comes to tanning among young people, there’s good news and bad news, says UConn CAHNR prof. and UConn Center for мHealth and Social Media director Sherry Pagoto. The good news is that only 3% of young adults are using tanning beds. The bad news is that they’re still very interested in getting tan, so they’re tanning outside.
“There’s this juxtaposition of really valuing skin care while also really valuing being tan. These two things cannot go together. But if you’re on social media, it looks like they can,” says Pagoto in this Allure piece.
A public health crisis is unfolding on the lawns and rooftops and quads of America: Gen Z is chasing the sun with the zeal of the Bain de Soleil era.