10/23/2020
Clean Label Baked into Consumer Bread Preferences - As bread manufacturers shift toward clean labels, it’s important to remember the value of communicating these efforts to consumers. Front-of-package claims can showcase added nutrients and non-GMO ingredients, as well as all-natural claims. When synthetic ingredients are used, the label can state why they’ve been added (e.g., “as a mold inhibitor”) for increased transparency.
Learn about the growth and challenges of clean label bread—plus the top manufacturer strategies for formulating clean label bread.