10/08/2026
โ ๐๐ก๐ข๐ง๐ ๐๐๐๐จ๐ฆ๐๐ฌ ๐๐ข๐๐ญ๐ง๐๐ฆ'๐ฌ ๐
๐๐ฌ๐ญ๐๐ฌ๐ญ-๐๐ซ๐จ๐ฐ๐ข๐ง๐ ๐๐จ๐๐๐๐ ๐๐ฑ๐ฉ๐จ๐ซ๐ญ ๐๐๐ซ๐ค๐๐ญ
Vietnam's coffee exports are showing an important shift in market dynamics: while exports to several traditional markets declined, China emerged as the fastest-growing major destination for Vietnamese coffee in the first half of 2026.
๐ Key Export Highlights
During the first seven months of 2026, Vietnam exported approximately:
โ 1.2 million tons of coffee
๐ฐ US$5.45 billion in export value
๐ Volume increased 10.8% year-on-year
๐ Export value declined 11.2% year-on-year
The decline in value was mainly driven by lower average export prices, which fell approximately 19.9% to around US$4,537 per ton.
๐จ๐ณ China Stands Out
Vietnam's three largest traditional coffee marketsโGermany, Italy and Japanโrecorded declines in export value during the first half of 2026:
๐ฉ๐ช Germany: -21%
๐ฎ๐น Italy: -6.5%
๐ฏ๐ต Japan: -9%
In contrast, coffee exports to China increased by 76.1%, making China the fastest-growing market among Vietnam's 15 largest coffee export destinations.
๐ Why China Matters
China has traditionally been associated with tea consumption, but its coffee market has expanded rapidly in recent years.
Growing urbanization, changing consumer lifestyles, the expansion of coffee chains, and rising demand among younger consumers are creating new opportunities for coffee suppliers and brands.
For Vietnam, this represents an opportunity to move beyond simply exporting green coffee beans and develop higher-value products for the Chinese market.
๐ Opportunities Across the Value Chain
The growing ChinaโVietnam coffee trade could create opportunities in:
๐ฑ Coffee sourcing
๐ญ Processing & roasting
โ Instant coffee
๐ฆ Packaging
๐ Logistics
๐ท๏ธ Private-label products
๐๏ธ Retail & coffee chains
๐ค Distribution & business partnerships
STT Invest Perspective
The rapid growth of coffee exports to China is more than a positive trade statistic.
It is a signal that China could become an increasingly important destination for Vietnamese agricultural commodities and value-added food products.
For Vietnamese businesses, the opportunity is to develop stronger supply chains and move further up the value chain.
For international investors and trading companies, Vietnam offers an increasingly attractive platform for sourcing, processing and connecting with Asian consumer markets.
At STT Invest, we support businesses through:
๐ค Business Matching
๐ ChinaโVietnam Supply Chain Solutions
๐ฑ Commodity Sourcing
๐ Market Entry Strategy
๐ข Investment Consulting
Vietnam Coffee ร China Market: A growing trade corridor with significant long-term potential.
๐ www.sttinvest.com
๐ง [email protected]