Equipment Today

Equipment Today Equipment Today magazine provides insights on equipment and technology that contractors can use to acquire and manage assets.
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Equipment Today is the commercial contractor’s equipment and technology information resource. It provides insights contractors need on the latest equipment and technology, and how to efficiently apply and manage these assets and interpret the data generated, in order to be more productive, competitive and profitable in all aspects of their construction operations. In 2020, Equipment Today celebrat

ed 55 years of publication and serving construction equipment business owners. Much like the equipment and technology it covers, Equipment Today magazine has gone through an evolutionary process, passing from one incarnation to another. It was first published in the mid-1960s as The Reporter of Construction Equipment; transitioned to become Equipment Guide News in March 1972, and was finally launched as Equipment Today in October 1986.

WEBINAR TODAY! Join us for "Cut Trenches, Not Corners" to hear experts break down how the right equipment setup can hel...
09/18/2025

WEBINAR TODAY! Join us for "Cut Trenches, Not Corners" to hear experts break down how the right equipment setup can help you dig faster, work safer and hit grade with confidence. Register now: https://shorturl.at/FmXA7

The winners are in! Check out Equipment Today's 2025 Contractors' Top 50 New Products, bringing productivity, safety and...
09/05/2025

The winners are in! Check out Equipment Today's 2025 Contractors' Top 50 New Products, bringing productivity, safety and value to the jobsite: https://eqtoday.co/CT50winners2025

📣 's 2025 is live! 📣 This online specification tool helps access exactly what you need to meet your requir...
07/07/2025

📣 's 2025 is live! 📣 This online specification tool helps access exactly what you need to meet your requirements. ☑️ Start speccing now: https://eqtoday.co/exspecs25

Sponsored by LBX Company, Maker of Link-Belt Excavators

05/07/2025

Didn't make it to see Liebherr Construction at bauma? You're going to want to see what you missed 👀

As you review your priorities for 2025, you must first know what you want out of the next addition to your fleet and h...
03/27/2025

As you review your priorities for 2025, you must first know what you want out of the next addition to your fleet and how it will suit the need of your jobsites, operators and bottom line. 🚛

Experts at Daimler Truck North America's Freightliner, Western Star Trucks and Detroit brands take us inside some of its latest trucks and the features contributing to production and efficiency on the jobsite! ⤵️

Experts at Daimler's Freightliner, Western Star and Detroit brands take us inside some of its latest vocational trucks and the features contributing to production and efficiency on the jobsite.

Throughout the last several decades, software and innovations have taken to new horizons. 🧑‍💻From refining back-offi...
03/26/2025

Throughout the last several decades, software and innovations have taken to new horizons. 🧑‍💻

From refining back-office operations to improving performance, today’s tech is not only challenging the way the industry is accustomed to doing things, but also ushering in a new generation of tech-savvy . 👷

Learn more at the ! ⤵️
https://bit.ly/4iG9axE

03/21/2025

🔧 Stay informed on new machines, cutting-edge technology, and jobsite best practices with Equipment Today’s e-newsletter.

Subscribe today and power up your business! ⚡
https://bit.ly/4kwx3Jw

There has been a labor shortage in the industry for the past few years and according to an ABC National analysis of ,...
03/19/2025

There has been a labor shortage in the industry for the past few years and according to an ABC National analysis of , as of the last day of January, there were 236,000 job openings.

Discover more insights from the report at the ! ⤵️

Industry job openings increased by 31,000 last month but are down by 171,000 from the same time last year.

Running from March 4-7, Work Truck Week - WTW 2025 came to a close last week. 🚛During the Green Truck Summit event, many...
03/17/2025

Running from March 4-7, Work Truck Week - WTW 2025 came to a close last week. 🚛

During the Green Truck Summit event, many trends emerged and attendees were educated on the various topics coming to light in the industry.

Here is a round-up of just a few of the we saw at Green Truck Summit! ⤵️

Here is a round-up of just a few of the trends we saw at Green Truck Summit.

Guess what ⁉️ SAKAI America, Inc. has announced the release of its new Echelon Mode for the Guardman Automatic Brake Ass...
03/15/2025

Guess what ⁉️ SAKAI America, Inc. has announced the release of its new Echelon Mode for the Guardman Automatic Brake Assist System!

This feature improves the safety and efficiency of tandem rolling operations. 👍

Learn more at the ! ⤵️
https://bit.ly/3Fpb47k

For a look at what might expect to encounter throughout the year, Ken Simonson, chief economist at Associated General ...
03/13/2025

For a look at what might expect to encounter throughout the year, Ken Simonson, chief economist at Associated General Contractors of America, offers a glimpse into the coming conditions and challenges. 👀

Check out his insights for 2025 at the ! ⤵️

For a look at what contractors might expect to encounter throughout the year, Ken Simonson, chief economist at Associated General Contractors of America (AGC), offers a glimpse into the coming conditions and challenges.

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