Con The Builder

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Con The Builder Focused on all things building! Love learning love teaching and love being involved in the industry.

Luck is manufactured. Sometimes it just takes abit of creativity to figure it out.
26/10/2026

Luck is manufactured. Sometimes it just takes abit of creativity to figure it out.

26/10/2026

If you’ve tried running Facebook ads in the past but were unhappy with the results, you did 1 of these 3 things:

1. Budget was too low, not spending enough you’ll never get out of the learning phase or won’t get infront of enough people to get a conversion.

2 Qualifying the leads, if you arnt qualifying the leads and then telling Facebook to stop sending you junk leads, your account will never improve over time..

3. Setting it up correctly, if you don’t set your targeting up correctly and choose the correct campaign objective, you’ll end up wasting your money on people who shouldn’t be seeing your ads.

11/10/2026

If you’ve noticed your ads stating to sh💩t the bed! Chances are they look like everyone else’s ads!

Make them different, make them educational, make them engaging.

02/10/2026

Running ads have completely changed! The old ways are separating content into adsets based on TOF M*F and BOF content…

Now the adset works like 1 brain focused on the persona.. the best way to get good results when running ads is to think like your talking to 1 type of a person.

01/10/2026

Who has company values? And how important are they to you?

A great culture starts with your team aligning with your core values Adam Lyle Zahr “why arnt they written in the wall”

21/09/2026

How I got into the building industry in the first place.

I started working in Commercial, then started my carpentry apprentice ship, started an ecom business EZY PRIME | Tool Retailer and continued to become a licensed builder and ran my building company then transitioned to starting and growing tradiepulse

17/09/2026

Who has a site dog?

08/09/2026

There wasn’t 1 thing that made me swap over to marking instead of building.. it was a series of steps that happened and what I started to find more and more interesting. I still love building and the design process.

I also find business very interesting, naturally I always wanted to run my own businesses and from a young age everyone always saw me as entrepreneur, one big lesson I’ve learnt in the last few years is, a successful entrepreneur doesn’t have 100 business,, they have a few really solid ones… I want to share more about my experience in this because business ideas isn’t something I struggle with but the ex*****on is.

06/09/2026

My eyes were sore that why I kept blinking. Being off the tools, how rusty would I be jumping back on? For all the business owners who jump off the tools, do you miss it?

04/09/2026

Aussies don’t get angry.. maybe there just isn’t the same amount of hussle ?

Blake Harwood your the exception ###

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Sydney, NSW

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